Treslúce Beauty
Founded by singer and actress, Becky G, Tresluce Beauty is a cosmetics brand deeply inspired by Latinx heritage and culture. Its aim to celebrate and elevate these influences within the beauty industry.
brand + marketing design, assistant art direction
Art Direction
Assisted Sr. Art Director with concept ideation for Tresluce Beauty’s Bronzed y Lista Bronzer + Playa Dreams Duo Highlighter campaign. This included execution across various channels including email, social media, and print.
Design – Social Media
Conceptualized and designed dynamic social media content for Instagram that enhanced brand visibility and drove audience engagement across platforms
Design – Web
Designed and curated imagery for the brand’s website, including homepage and category banners, product detail pages (PDPs), and navigation menus, ensuring a cohesive and visually engaging user experience
